发布时间：2008.7

摘要

Countries covered: United Kingdom

The UK market for milk and dairy products grew by 13.8% between 2003 and 2007, from £6.56bn to an estimated £7.46bn. In this Key Note Market Report, the market is divided into the following sectors: liquid milk; cheese; yogurts, yogurt drinks and chilled desserts; yellow fats (including butter and spreads); and cream.

Liquid milk continues to account for the greatest share of sales in the total market and is considered to be a household basic for most. The sector is still developing new products, with health remaining a major driver. While semi-skimmed products are the most popular, choice is growing and local, organic and fortified milks, for example, are offering a greater level of differentiation within the sector and adding value to the market in the face of declining sales volumes.

Cheese sales have seen consistent growth since 2003. With new varieties being introduced to the market, as well as new formats driving development, reduced-fat cheeses, organic options and regional products have all proved popular with the consumer.

Yogurts continue to gain from a positive health profile in the wider sense, having had some success in breaking away from their image as a diet food, which has been aided by supplier activity. In 2007/2008, Müller has been positioning its portfolio as a healthy snack food and has been widening its range with its One a Day brand, which contains a portion of fruit to contribute towards the `five-a-day' fruit and vegetable target. Dairy Crest, meanwhile, has focused on the calcium content of its products.

Many confectionery brands have established a strong presence in the chilled desserts sector, although other brands, such as Gü and The Serious Food Company, have been making headway at the premium indulgence end of the market.

目录及图表

Executive Summary

1. Market Definition

Report Coverage

MARKET SECTORS

MARKET TRENDS

Milk and Dairy Consumption

Table 1: Average UK Per Capita Consumption of Milk and Dairy Products (litres per head per year and kilograms per head per year), 1996, 2003/2004 and 2005/2006

Retail Leads

Diverse Health Influences

Cutting Fat

Adding Functionality

Three-a-Day

Natural Foods and Provenance

ECONOMIC TRENDS

Gross Domestic Product

Table 2: UK Gross Domestic Product at Current and Annual Chain-Linked Prices (£m), 2003-2007

Household Disposable Income

Table 3: UK Household Disposable Income Per Capita (£), 2003-2007

Inflation

Table 4: UK Rate of Inflation (%), 2003-2007

MARKET POSITION

The UK

Table 5: UK Expenditure on Food and Non-Alcoholic Beverages, and on Milk, Cheese and Eggs at Current Prices (index 2003=100 and %), 2003-2007

Figure 1: UK Expenditure on Food and Non-Alcoholic Beverages, and on Milk, Cheese and Eggs at Current Prices (index 2003=100), 2003-2007

Overseas

2. Market Size

The total Market

Table 6: The Total UK Milk and Dairy Products Market by Sector by Value at Current Prices (£m at rsp), 2003-2007

By market sector

Figure 2: The Estimated Total UK Milk and Dairy Products Market by Sector Share by Value at Current Prices (%), 2007

Liquid Milk

Table 7: The UK Liquid Milk Sector by Value at Current Prices (£m at rsp and %), 2003-2007

Cheese

Table 8: The UK Cheese Sector by Value at Current Prices (£m at rsp and %), 2003-2007

Table 9: UK Cheese Production by Type by Volume (000 tonnes and %), 2003 and 2007

Yogurts, Yogurt Drinks and Chilled Desserts

Table 10: The UK Yogurts, Yogurt Drinks and Chilled Desserts Sector by Value at Current Prices (£m at rsp and %), 2003-2007

Yellow Fats

Table 11: The UK Yellow Fats Sector by Value at Current Prices (£m at rsp and %), 2003-2007

Cream

Table 12: The UK Cream Sector by Value at Current Prices (£m at rsp and %), 2003-2007

Overseas TRade

Table 13: UK Overseas Trade in Selected Dairy Products by Type by Volume (million litres and 000 tonnes), 2006

3. Industry Background

Recent History

NUMBER OF COMPANIES

Table 14: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Dairy Products† by Turnover Sizeband (number and %), 2007

Employment

Table 15: Number of UK VAT-Based Enterprises Engaged in the Manufacture of Dairy Products† by Employment Sizeband (number and %), 2007

REGIONAL VARIATIONS IN THE MARKETPLACE

Distribution

HOW ROBUST IS THE MARKET?

LEGISLATION

key TRADE ASSOCIATIONS

Chilled Foods Association

DairyCo

Dairy UK

4. Competitor Analysis

The Marketplace

MARKET LEADERS

Arla Foods Ltd

Company Structure

Current and Future Developments

Financial Results

Dairy Crest Group PLC

Company Structure

Current and Future Developments

Financial results

Dairy Farmers of Britain Processing Ltd

Company Structure

Current and Future Developments

Financial Results

Danone Ltd

Company Structure

Current and Future Developments

Financial Results

First Milk Cheese Company Ltd

Company Structure

Current and Future Developments

Financial Results

The Kerrygold Company Ltd

Company Structure

Current and Future Developments

Financial Results

Kraft Foods UK Ltd

Company Structure

Current and Future Developments

Financial Results

Lactalis McLelland Ltd

Company Structure

Current and Future Developments

Financial Results

Lactalis Nestlé Chilled Dairy Company Ltd

Company Structure

Current and Future Developments

Financial Results

Milk Link Holdings Ltd

Company Structure

Current and Future Developments

Financial Results

Müller Dairy (UK) Ltd

Company Structure

Current and Future Developments

Financial Results

Robert Wiseman Dairies PLC

Company Structure

Current and Future Developments

Financial Results

Unilever PLC

Company Structure

Current and Future Developments

Financial Results

Uniq PLC

Company Structure

Current and Future Developments

Financial Results

Other Companies

Bel UK Ltd

Campina UK Ltd

Dale Farm

Gü

Kavli Ltd

Kerry Foods

Mars Drinks

McNeil Consumer Nutritionals

North Downs Dairy Co Ltd

Onken Dairy UK

Rachel's Organic

The Serious Food Company

Shepherds Purse Cheeses Ltd

Wyke Farms Ltd

Yakult UK Ltd

Yeo Valley Group Ltd

Outside Suppliers

Table 16: Utilisation of Milk by Dairies in the UK (million litres), 2002/2003, 2003/2004, 2005/2006 and 2006/2007

Marketing Activity

Main Media Advertising Expenditure

Table 17: Main Media Advertising Expenditure on Milk and Dairy Products (£000 and %), Years Ending March 2007 and 2008

Recent Promotional Activity

Arla Foods

Bel UK

Dairy Crest

Danone

Federation of Organic Milk Groups

The Kerrygold Company

Lactalis McLelland

Mars

Müller

North Downs Dairies

Scottish Milk Marketing Board

The Serious Food Company

Unilever

Wyke Farms

Exhibitions

5. Strengths, Weaknesses, Opportunities and Threats

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

6. Buying Behaviour

CONSUMER PENETRATION

Table 18: Consumption of Dairy Products in the Last 12 Months (% of adults), 2002, 2004, 2006 and 2007

Figure 3: Consumption of Dairy Products in the Last 12 Months (% of adults), 2002, 2004, 2006 and 2007

By Sex

Table 19: Consumption of Dairy Products in the Last 12 Months by Sex (% of adults), 2007

By Age

Table 20: Consumption of Dairy Products in the Last 12 Months by Age (% of adults), 2007

By Social Grade

Table 21: Consumption of Dairy Products in the Last 12 Months by Social Grade (% of adults), 2007

By Region

Table 22: Consumption of Dairy Products in the Last 12 Months by Region (% of adults), 2007

7. Current Issues

NEW PRODUCTS AND BRANDS

Duchy Originals

Emmi

Fairtrade Cheese

Innocent

St Helen's Farm

Simpsons Cheese

Spoilt Cow

South Caernarfon Creameries

Trewithen Dairy

Westbury Dairies

Real Price of Milk

Falling Milk Deliveries

Table 23: UK Deliveries to Dairies by Volume (000 tonnes), 1996, 2004, 2005 and 2006

Fines for Milk-Price Fixing

Retailer and Supplier Environmental and Welfare Initiatives

Milk Roadmap

8. The Global Market

EU Quotas

The US Market

Figure 4: US Milk-Supply Utilisation (%), 2006

GLOBAL MARKETPLACE DEVELOPMENTS

Agropur (Canada and the US)

Ambrosi and Emmi (France and Italy)

Arla (Denmark and Global)

Bel (Czech Republic)

Benecol (Finland and Global)

Bongrain and Sodiaal (France)

Campina and Friesland Foods (the Netherlands)

Fonterra (Chile)

Irish Dairy Board (Global)

Kerry Foods (Republic of Ireland)

Kraft (Middle East)

Lactalis (Spain, Romania and France)

National Foods (Australia)

Saputo (Canada and the US)

St Hubert (France)

Yakult (the US)

9. Forecasts

INTRODUCTION

The Economy

Gross Domestic Product

Table 24: Forecast UK Growth in Gross Domestic Product in Real Terms (%), 2008-2012

Inflation

Table 25: Forecast UK Rate of Inflation (%), 2008-2012

Population

Table 26: Projected UK Population by Age (000 and %), 2006, 2008, 2010 and 2012

Forecasts 2008 to 2012

Table 27: The Forecast Total UK Milk and Dairy Products Market by Value at Current Prices (£m at rsp), 2008-2012

Market Growth

Figure 5: Growth in the UK Milk and Dairy Products Market by Value at Current Prices (£m at rsp), 2003-2012

Future trends

Functional Recipes

Premium Products

Organic Products

Alternative Dairy

Ethical Dairy

10. Company Profiles

Arla Foods Ltd

Dairy Crest Group Plc

Dairy Farmers Of Britain Processing Ltd

Danone Ltd

Lactalis Mclelland Ltd

Milk Link Holdings Ltd

MÜller Dairy (uk) Ltd

Unilever Plc

11. Further Sources

Associations

Publications

General Sources

Government Publications

Bisnode Sources