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新西兰电信融合及数字媒体市场研究报告——New Zealand - Convergence & Digital Media (2008.6.10)
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纸介版价格:美元/篇 字数:万字
电子版价格:50美元/篇 页数:22页
纸介版+电子版价格:美元 图表数:
完成日期:2008-06-10
关键字: 新西兰|电信融合|数字媒体|New Zealand |Convergence | Digital Media|
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发布时间:2008.6

摘要

The bundling of voice, data and video services (triple play) and mobile services (quadruple play) are likely to develop on a more large scale fashion in New Zealand in 2008 and 2009. Voice and data bundling has already been introduced by a number of players, including Telecom, Orcon and ihug. The introduction of ADSL2+ services, facilitated by local loop unbundling will eventually allow for faster access of bundled services including VoIP and IPTV, this faster access will also be critical for the growth of digital media services. However it will take a couple of years for these services to become widespread and it will not be until 2012 that Telecom’s old PSTN network is scheduled to be fully decommissioned. BuddeComm estimates that New Zealand could save around $10 billion over the next ten years if a proper, useable infrastructure is available. This report covers a wide range of topics surrounding convergence and digital media applications including: Video on Demand, IPTV, mobile TV, Internet portals, home media centres and e-health, and examines the local market developments.

目录及图表

  • 1. Synopsis
  • 2. Trends in convergence and digital media
    • 2.1 Telecoms access models undergo fundamental changes
    • 2.2 Digital media will be the key market driver in the telco market
    • 2.3 The rise of Content Based Services
    • 2.4 E-health
  • 3. New Zealand government’s Digital Content Strategy
  • 4. Analysis – New Zealand must capitalise on digital media opportunities
    • 4.1 Where are the leaders?
    • 4.2 Digital media event
    • 4.3 Savings worth $10 billion
  • 5. Triple play and quadruple play services in New Zealand
    • 5.1 Market overview
    • 5.2 Telecom’s Next Generation Network
    • 5.3 TelstraClear
      • 5.3.1 Pegasus Town goes live in New Zealand
    • 5.4 Vodafone /ihug
  • 6. Analysis - What went wrong with triple play?
    • 6.1 VoIP and video – hard nuts to crack
    • 6.2 TV camera in front of radio programs
    • 6.3 FASTWEB is leading the charge, for change
    • 6.4 Triple play soon to be forgotten
  • 7. Market surveys
    • 7.1 Cisco Connected Consumer survey
      • 7.1.1 Introduction
      • 7.1.2 Key statistics and international comparisons
      • 7.1.3 Downloaded video statistics
      • 7.1.4 Drivers for watching online content and consumer choice
      • 7.1.5 Ownership of access devices
      • 7.1.6 Storage of digital media
  • 8. Converging digital media services by application
    • 8.1 Home Media Centres
    • 8.2 Broadband – home networks
    • 8.3 Video-on-Demand (VoD)
    • 8.4 DVRs
    • 8.5 Flat screen TVs
    • 8.6 IPTV (DSL TV)
      • 8.6.1 Global trends
      • 8.6.2 Local developments
      • 8.6.3 Telecom New Zealand
      • 8.6.4 TelstraClear
      • 8.6.5 Orcon Internet
      • 8.6.6 TVNZ
      • 8.6.7 Slingshot looking at broadband video
      • 8.6.8 Video-over-IP broadcasting
      • 8.6.9 Analysis - From IPTV to multimedia events
    • 8.7 Online music
      • 8.7.1 Telecom
    • 8.8 Mobile TV
      • 8.8.1 Overview
      • 8.8.2 Local developments
      • 8.8.3 Music and MP3
    • 8.9 Mobile Media
      • 8.9.1 Key players
    • 8.10 Internet portals and applications
      • 8.10.1 Telecom NZ partners with Yahoo!
      • 8.10.2 Internet portal statistics
      • 8.10.3 TelstraClear – digital content
    • 8.11 Social networking
      • 8.11.1 Social networking isn’t diminishing TV viewing patterns
  • 9. Analysis – Home Media Centres
    • 9.1 Catalyst for new business opportunities
    • 9.2 Stragglers will be left behind
    • 9.3 Overhaul of the lounge room
    • 9.4 Content providers are coming to the party
    • 9.5 Television advertising
  • 10. Analysis – e-Health – killer app on true broadband
    • 10.1 Broadband essential to maintain public health system
    • 10.2 Aged care services at home
    • 10.3 Social networking through video cams
    • 10.4 Public education and public debate needs to start now
    • 10.5 Online patient record systems
    • 10.6 Digital healthcare appointment system
    • 10.7 Video consultation and monitoring
    • 10.8 There simply is no alternative to e-health
  • 11. Related reports
  • Exhibit 1 – Telecom New Zealand’s plan for convergence
  • Exhibit 2 – Advantages of e-Health
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