发布时间：2008.6

摘要

Regions covered
How data was collected
Data conventions
Currency, exchange rate and business tax
China-specific definitions used in this report
Acknowledgements

Country Overview
Population and economy
TV penetration
Average income by region
Political administration structure in broadcasting
Consolidation

Introducing the Chinese Cable
TV Market
Market size
Market value
Structure of the cable TV industry
Network status
Cable TV stations and cable network operators
Cable value chain
Cable regulation
Future regulation
Industry committees and societies
Free and pay TV channels carried on cable networks (analogue and digital)
Strategic planning for the Chinese cable TV industry
Key cable TV related policy
Channel carriage
Media ownership and foreign investment
Domestic private investment
Business models of digital cable deployment
China Cable TV key facts 1997-2012
Super-sized cable operators
Low cable APRU
Simple business model
Post-migration embarrassment
Oriental Cable Network (Shanghai)
Regional snapshot
Brief history of Oriental Cable Network (OCN)
Benchmarking OCN
Network status
Services
Technology
Competition
Market perspective
Beijing Gehua CATV Network
Regional snapshot
Brief history of Beijing Gehua Cable
Benchmarking Gehua Cable
Network status
Services
Digital migration and fiscal gap
Technology
Competition
Market perspective
Shenzhen Topway Video
Regional snapshot
Benchmarking Shenzhen Topway
Network status
Services offered
Technology
Competition
Market perspective
Hangzhou Huashu Digital TV
Regional snapshot
Brief history of Hangzhou Huashu
Benchmarking Hangzhou Huashu
Network status
Services
Technology
Competition
Market perspective
Nanjing Broadcasting Network
Regional Snapshot
Brief history of Nanjing Broadcasting Network (NBN)
Benchmarking Nanjing Broadcasting Network
Network status
Services
Technology
Competition and market perspective
Provincial level cable operators
Background of consolidation
Benchmarking newly consolidated provincial level cable operators
Network status
Services offered
Other services
Technology
Competition
Market perspective
Tianjin Cable Network
Qingdao Cable Network
Chengdu Xingwang Cable Network
Guangzhou Cable Network
Foshan Pearl River Cable Network
Hebei Cable Network
Guangxi Cable Network
Henan Cable Network
Jiangxi Cable Network
Shaanxi Cable Network
Zhongguang Cable Network
Yunnan Cable Network
Jilin Cable Network
Inner Mongolia Cable Network
Xinjiang Cable Network

Appendix 1
Appendix 2
Appendix 3

目录及图表

Executive Summary

Methodological Notes
Exchange Rate

Country Overview
Country overview
Population by region
Average income by region

Introducing the Chinese Cable
TV Market
China cable overview
Cable network operators by administration level
Scale of cable network capacity
Broadcasting Industry Value
Top 20 companies analogue vs.digital monthly prices
Cable industry value chain
SARFT timetable for digitalization
Cities with full digital migration
SARFT plan of broadcasting development in China
World IPTV market rank 2007: Top 10 by subscriber numbers
Set-top box supply to top 20
Middleware supply to top 20
Conditional access supply to top 20
Cable modem supply to top 20

Key cable TV related policy
Foreign satellite channels landed in China

China Cable TV key facts 1997-2012
Top twenty cable operators in China
China cable pay TV revenue growth
Cable TV revenue split
Country total vs. top 20 overview
Top 20 operator ARPU
Cable Internet revenue share

All 20 operator profiles have the following tables and charts
Key data 2007: Oriental Cable Network
Oriental Cable Network ARPU growth forecast till 2012
Regional data 2007: Shanghai City
Oriental Cable Network: market size
Oriental Cable Network: Technology providers
Oriental Cable Network: revenue contribution by service 2007
Oriental Cable Network: revenue contribution by service 2012
Oriental Cable Network: market size and revenue forecast

Provincial level cable operators
Top 20 cable operators by size
Top 20 cable TV penetration rank
Cable TV penetration rank
Average monthly income rank
Analogue VS digital package prices 2007 & 2012
Group profile cable Internet subscribers rank

Appendix 1
National free-to-air channels
Appendix 2
Foreign satellite channels landed
in China
Appendix 3
Major cable TV industry organizations and soci