发布时间：2008.3

摘要

This databook is a detailed information resource covering all the key data points on Baby Personal Care in Asia Pacific. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011 for 15 countries covered within the Asia Pacific region.

• Contains 2 categories: Diapers and Baby Toiletries
• Provides market value, volume data by market, segment and sub segment

The Asia Pacific Baby Personal Care market covering 15 countries, increased between 2001-2006, growing at an average annual rate of 2.7%.

The leading company in the market in 2006 was Kimberly-Clark Corporation. The second-largest player was Unicharm Corporation with Procter & Gamble is third place.

• Discover the major quantitative trends affecting the Baby Personal Care markets
• Understand consumers' consumption and expenditure patterns for the 15 countries covered
• Understand the future direction of the market with reliable historical data and full five year forecasting

目录及图表

Chapter 1 INTRODUCTION	2
What is this report about?	2
How to use this report	2
Market Definition	3
TABLE OF CONTENTS	6
LIST OF FIGURES	7
LIST OF TABLES	8
Chapter 2 OVERVIEW	9
Value Analysis	9
Volume Analysis	11
Chapter 3 ASIA PACIFIC BABY PERSONAL CARE - MARKET OVERVIEW	13
Value Analysis, US$ 2001-2006	13
Value Analysis, US$ 2006-2011	13
Volume Analysis, 2001-2006	16
Volume Analysis, 2006-2011	16
Company and Brand Share Analysis	19
Distribution Analysis	22
Chapter 4 LEADING COMPANY PROFILES	24
Kimberly-Clark Corporation.	24
Uni-Charm Corp.	26
Chapter 5 CATEGORY ANALYSIS - DIAPERS	28
Value Analysis, US$ 2001-2006	28
Value Analysis, US$ 2006-2011	28
Volume Analysis, 2001-2006	31
Volume Analysis, 2006-2011	31
Company and Brand Share Analysis	34
Distribution Analysis	37
Chapter 6 CATEGORY ANALYSIS - BABY TOILETRIES	39
Value Analysis, US$ 2001-2006	39
Value Analysis, US$ 2006-2011	40
Volume Analysis, 2001-2006	43
Volume Analysis, 2006-2011	44
Company and Brand Share Analysis	47
Distribution Analysis	50
Chapter 7 RESEARCH METHODOLOGY	52
Methodology overview	52
Secondary research	53
Market modelling	54
Creating an initial data model	54
Revising the initial data model	54
Creating a final estimate	55
Creating demographic value splits	55
Primary research	55
Data finalisation	55
Ongoing research	56
Chapter 8 APPENDIX	57
Future readings	57
How to contact experts in your industry	57
List of Tables
Table 1: Baby Personal Care category definitions	4
Table 2: Baby Personal Care distribution channels	5
Table 3: Asia Pacific Baby Personal Care value (country-wise), 2001-2006 (US$ m, nominal prices)	9
Table 4: Asia Pacific Baby Personal Care value (country-wise) forecast, 2006-2011 (US$ m, nominal prices)	10
Table 5: Asia Pacific Baby Personal Care volume (country-wise), 2001-2006 (Units m)	11
Table 6: Asia Pacific Baby Personal Care volume (country-wise) forecast, 2006-2011 (Units m)	12
Table 7: Asia Pacific Baby Personal Care value, 2001-2006 (US$ m, nominal prices)	13
Table 8: Asia Pacific Baby Personal Care value forecast, 2006-2011 (US$ m, nominal prices)	13
Table 9: Asia Pacific Baby Personal Care volume, 2001-2006 (Units m)	16
Table 10: Asia Pacific Baby Personal Care volume forecast, 2006-2011 (Units m)	16
Table 11: Asia Pacific Baby Personal Care company share (Top 20 Companies) by value, 2005-2006 (%)	19
Table 12: Asia Pacific Baby Personal Care value, by company, 2005-2006 (US$ m, nominal prices)	20
Table 13: Asia Pacific Baby Personal Care distribution channels, by value, 2005-2006 (%)	22
Table 14: Asia Pacific Baby Personal Care value, by distribution channel, 2005-2006 (US$ m, nominal prices)	22
Table 15: Kimberly-Clark Corporation Key Facts	24
Table 16: Uni-Charm Corp Key Facts	26
Table 17: Asia Pacific Diapers value, 2001-2006 (US$ m, nominal prices)	28
Table 18: Asia Pacific Diapers value forecast, 2006-2011 (US$ m, nominal prices)	28
Table 19: Asia Pacific Diapers volume, 2001-2006 (Units m)	31
Table 20: Asia Pacific Diapers volume forecast, 2006-2011 (Units m)	31
Table 21: Asia Pacific Diapers company share by value, 2005-2006 (%)	34
Table 22: Asia Pacific Diapers value, by company, 2005-2006 (US$ m, nominal prices)	35
Table 23: Asia Pacific Diapers distribution channels, by value, 2005-2006 (%)	37
Table 24: Asia Pacific Diapers value, by distribution channel, 2005-2006 (US$ m, nominal prices)	37
Table 25: Asia Pacific Baby Toiletries value, 2001-2006 (US$ m, nominal prices)	39
Table 26: Asia Pacific Baby Toiletries value forecast, 2006-2011 (US$ m, nominal prices)	40
Table 27: Asia Pacific Baby Toiletries volume, 2001-2006 (Units m)	43
Table 28: Asia Pacific Baby Toiletries volume forecast, 2006-2011 (Units m)	44
Table 29: Asia Pacific Baby Toiletries company share (Top 20 Companies) by value, 2005-2006 (%)	47
Table 30: Asia Pacific Baby Toiletries value, by company, 2005-2006 (US$ m, nominal prices)	48
Table 31: Asia Pacific Baby Toiletries distribution channels, by value, 2005-2006 (%)	50
Table 32: Asia Pacific Baby Toiletries value, by distribution channel, 2005-2006 (US$ m, nominal prices)	50
List of Figures
Figure 1: Asia Pacific Baby Personal Care value & value forecast, 2001-2011 (US$ m, nominal prices)	14
Figure 2: Asia Pacific Baby Personal Care category growth comparison, by value, 2001-2011	15
Figure 3: Asia Pacific Baby Personal Care volume & volume forecast, 2001-2011 (Units m)	17
Figure 4: Asia Pacific Baby Personal Care category growth comparison, by volume, 2001-2011	18
Figure 5: Asia Pacific Baby Personal Care company share (Top 5 companies), by value, 2005-2006 (%)	21
Figure 6: Asia Pacific Baby Personal Care distribution channels, by value, 2005-2006(%)	23
Figure 7: Asia Pacific Diapers value & value forecast, 2001-2011 (US$ m, nominal prices)	29
Figure 8: Asia Pacific Diapers category growth comparison, by value, 2001-2011	30
Figure 9: Asia Pacific Diapers volume & volume forecast, 2001-2011 (Units m)	32
Figure 10: Asia Pacific Diapers category growth comparison, by volume, 2001-2011	33
Figure 11: Asia Pacific Diapers company share, by value (Top 5 companies), 2005-2006 (%)	36
Figure 12: Asia Pacific Diapers distribution channels, by value, 2005-2006(%)	38
Figure 13: Asia Pacific Baby Toiletries value & value forecast, 2001-2011 (US$ m, nominal prices)	41
Figure 14: Asia Pacific Baby Toiletries category growth comparison, by value, 2001-2011	42
Figure 15: Asia Pacific Baby Toiletries volume & volume forecast, 2001-2011 (Units m)	45
Figure 16: Asia Pacific Baby Toiletries category growth comparison, by volume, 2001-2011	46
Figure 17: Asia Pacific Baby Toiletries company share, by value (Top 5 companies), 2005-2006 (%)	49
Figure 18: Asia Pacific Baby Toiletries distribution channels, by value, 2005-2006(%)	51
Figure 19: Annual data review process	53